tag:blogger.com,1999:blog-7019831631758553921.post8540720040141938290..comments2024-03-07T01:37:51.446-05:00Comments on Future of Music Coalition Blog: TuneCore Scores Spot at AmazonFMChttp://www.blogger.com/profile/12966424689732534915noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-7019831631758553921.post-23629909801791324642009-06-01T12:18:38.756-05:002009-06-01T12:18:38.756-05:00Thanks for the great write up!
A note about "gett...Thanks for the great write up!<br /><br />A note about "getting heard." It's a huge issue--being in a store is great, it's a required step, but then how do you get people to find you? I helped start TuneCore because I wanted to level the playing field, let anyone into the same stores as the "majors" and let their talent and hard work do the talking.<br /><br />But there are ways to get noticed, ways to get ahead with minimal expense, and smart ways to spend your money to get noticed. There's also knowledge about the industry and how it works. We're strongly dedicated to that, and provide pages and pages of info.<br /><br />More: if a band or artist is hard-working, we provide opportunities, like gigs and endorsements and exposure. It's a "meet folks halfway" strategy that's really working out well.<br /><br />It's no substitute for hard work promoting yourself, but it shows a pathway. <br /><br />Thanks again!<br /><br />--Peter<br />peter@tunecore.comPeterTuneCorehttps://www.blogger.com/profile/15051556716036644017noreply@blogger.comtag:blogger.com,1999:blog-7019831631758553921.post-48032561845420644032009-05-27T13:24:00.466-05:002009-05-27T13:24:00.466-05:00"The question then becomes, what mechanisms can ef..."The question then becomes, what mechanisms can effectively facilitate discovery?"<br /><br />This is a great point. In this era of DIY, it really is up to the artist to make sure his/her music is out there enough for people to discover it. The thing about AmazonMP3 and even iTunes is that people don't there to discover new music. So, in essence it really is just an e-commerce website. <br /><br />Fans will discover music in whatever way (most likely music blogs nowadays) and will likely head to the artist/band's website or MySpace for more info. Since they're going there anyway, why not allow the artist to be able to sell their music and merch directly on their site as opposed to redirecting them to Amazon, Tunecore, or iTunes? <br /><br />This is why I love a company called Audiolife so much. Their on-demand model is much simpler than CreateSpace AND you keep more of the revenue from a sale. There are truly no up-front costs - no $20/year "maintenance" fee per album or $.99 per track fee - and you really have the opportunity to monetize off your fans in the most efficient way. Direct-to-fan should be as direct as possible, and for most artists with websites and social networks, it doesn't get any more direct.Mike Pitzernoreply@blogger.comtag:blogger.com,1999:blog-7019831631758553921.post-16061174572697982912009-05-22T18:01:36.356-05:002009-05-22T18:01:36.356-05:00I think the "noise factor" is one of the big hurdl...I think the "noise factor" is one of the big hurdles of the future. Although I appreciate that people have the freedom to create music I think that as a result of having no guidelines for being a professional musician/artist the quality has diminished in many ways. Therefore it's more difficult to get people to listen to a new artist. I still think eventually the cream rises to the top in most cases.<br /><br />What I think is missing is a period of artist development and a team of people that help build careers so that the artist can get support and build visibility over time. We are such an immediate society that the thought of having the artist's visibility gain over time seems wrong when I think it helps to build a solid career path. <br /><br />For example our pr service likes to work from the ground up on projects to not only do the promo but to educate artists on how they can help themselves. We think of it as a collaborative process then just doing the artist's work.<br /><br />As always the most persistent and dedicated will reap the greatest rewards. I think that finding reliable labels, pr companies, management, etc that care about the success of their clients will be the most effective way to sustain visibility.Joy Fosterhttps://www.blogger.com/profile/00445145958237479407noreply@blogger.com